Know How, Regional Marketing09.01.2018 Editor
The Spanish retailer Carrefour plans to draw more of their customer’s attention to organic products. The company will place organic goods vantaged areas in 35 of its shopping centers in Andalusia in order to support its latest advertisement campaign.
Know How, Regional Marketing01.09.2017 Editor
After the huge success of last year’s campaign, Soil Association is starting its new Organic September campaign today. The campaign aims at reaching as many people as possible via producers, press and social media in order to support growth of the organic market as well as to make consumers understand the difference organic makes compared to conventional products.
Know How, Regional Marketing03.07.2017 Editor
The Swiss Bio Marché again proved to be a powerful attraction. Around 200 exhibitors and 40,000 visitors turned the little town of Zofingen into the Swiss organic capital for the eighteenth time.
Know How, Regional Marketing27.06.2017 Editor
The State Government has identified 10 clusters across nine districts of Assam for implementation of the centrally-sponsored Mission Organic Value Chain Development for the north-eastern region (MOVCD).
Know How, Regional Marketing29.12.2016 Editor
Customers now prefer locally grown produce. Volkert Engelsman, managing director of Eosta, an international distributor of organic fruit and vegetables, advocates a differentiated approach to locally grown produce, as well as greater transparency.
Know How, Regional Marketing29.11.2016 Editor
U.S. Department of Agriculture (USDA) Deputy Under Secretary for Rural Development Lillian Salerno announced three new public-private partnerships that will create economic opportunities in Elgin, Texas; Fresno, Calif.; and Chicago.
Know How, Regional Marketing17.11.2016 Editor
France is known for being very protective over their local products. The Fédération Nationale d’Agriculture Biologique (Fnab) launched its 6th national campaign last September. The Fnab was created almost 40 years ago to give a voice to organic producers.
Know How, Regional Marketing09.11.2016 Editor
Lithuania has a great organic agricultural potential. Its public opinion is also disposed to develop this, for the country, new type of agriculture. Lithuanians agree with to 74% to support an environment conscious agriculture, along with banning the use of any chemical fertilizers in agriculture.
Know How, Regional Marketing02.11.2016 Editor
The government launched its first market for organic products in the city of Kolkatta. It also will support a project for organic roof top gardens.
Know How, Regional Marketing14.10.2016 Editor
After the French State Council (“Conseil d’Etat”) and the European Commission agreed, the trial period will run for a period of two years, from 1 January 2017 until the end of 2018. COOL requirements will not apply to organic products.
Know How, Regional Marketing10.10.2016 Editor
The main issue for a farmer during the transitional period is that the land will be farmed according to the organic rules, so at a higher cost, but the harvest is sold at the conventional price. A new concept of “certified transitional” is about to emerge.
Know How, Regional Marketing01.07.2016 Editor
A pioneering project launched by retailer Whole Foods Market together with organic fresh produce firm Nature & More is aiming to make the true costs of fruits and vegetables visible to UK consumers on the shop floor for the first time, according to Fresh Plaza.
Know How, Regional Marketing16.06.2016 Editor
SME ORGANICS, a new European cooperation project funded by the Interreg Europe programme, presents opportunities for regional stakeholders to address these gaps and bottlenecks.
Know How, Regional Marketing09.02.2016 Karin Heinze
The Berlin organic supermarket chain and market leader of the region Berlin-Brandenburg Bio Company increased its turnover 2015 by 17.5% to €134m. The chain is planning to increase its network of stores in 2016 to over 50 and to expand its network of regional partner firms.
Know How, Regional Marketing21.01.2016 Editor
At a weekly market... consumers have exchanged their conventional fruit and vegetables for organic varieties. BioFach has used a guerrilla activity to draw attention to the need to switch to organic food.
Know How, Regional Marketing13.05.2015 Karin Heinze
Sri Lanka is a small country and for a long time the people had other worries than where to buy organic products. But the Good Market project in Colombo shows that there is growing demand for organic food, natural cosmetics and sustainably manufactured products.
Know How, Regional Marketing30.04.2015
The 'Wake up to Organic' summer campaign has been launched, celebrating the best of British organic products.
Know How, Regional Marketing27.03.2015 Karin Heinze
The Brazilian program OrganicsBrasil is designed to promote Brazilian organic and sustainable producers worldwide. It is mantained by Apex-Brasil the Brazilian Trade and Investment Promotion Agency, an executive department of Brazilian Ministry of Trade and Industry.
Know How, Regional Marketing20.03.2015 Karin Heinze
According to the Report, organic food sales reached 10.5 billion yuan in 2007 in China and were estimated to be around 20-30 billion yuan (about 3-5 billion US$) in 2013. 2.722 million hectares of agricultural land were managed organically to China’s national organic standard.
Know How, Regional Marketing13.03.2015 Karin Heinze
In 2014, the German Bio Company continued to consolidate its position as the major organic supermarket operator and market leader in the Berlin‐Brandenburg region. Across the whole of Germany this Berlin chain is now among the top three in terms of the number of stores.
Know How, Regional Marketing02.03.2015 Karin Heinze
Know How, Regional Marketing26.02.2015
The Scottish Government has announced further funding for Soil Association Scotland's Food for Life Scotland programme.