Italian wholesaler Ecor opens Ariele market
by Redaktion (comments: 0)
The modern supermarket is based on the proven concept of the B'io shops, which aims at consumers having barriers to enter an organic supermarket, and enables them to buy completely organic. The wide assortment of fruit and vegetables, fresh food, convenience and dairy products, as well as non-food items like natural cosmetics and a drugstore, invite consumers to enter the supermarket. Large windows on the front, a location of great transition and ample parking are characteristic elements. Accent lighting communicates the emotional aspects related to the products. Four people employed full time and four people part-time are responsible for a competent service. Furniture is simple but ecological.
At present, there is neither a bar or a restaurant. “Ariele wants to focus on the sale of products, being located in a commercial position better suited for shopping than for consumption. But that does not exclude the idea of extending the service to the catering-type fast”, says B'io spokesperson Renzo Vudafieri. B'io and Ecor are both brands of the EcorNaturasì Group.
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