Natural Cosmetics Conference focuses on trends and the future

On 27 and 28 September around 240 actors in all aspects of the cosmetics industry met at the Natural Cosmetics Conference in Berlin. For the ninth time the participants from manufacturing and trade and service providers, plus representatives from the specialist press, sought information on the latest developments and trends. The spectrum of topics ranged from online trade, digitisation, change in values and communication to consumer transparency and the controversial raw material palm oil. An examination of the US market was interesting for companies intending to market their products in the USA.