Natural Products Scandinavia
by Redaktion (comments: 0)
Natural Products Scandinavia’s inaugural event in Malmö, Sweden, has been hailed a big success (picture). Taking place on 14-15 October 2012, the show saw 2,009 attendees, who travelled from Sweden, Denmark, Iceland, Finland, and Norway for the launch. Buyers from the USA, Spain, France, Hungary, Lithuania, Japan, Saudi Arabia, and the UK also came to see the latest offering from 170 exhibiting companies from 25 different countries.
Having enjoyed strong industry and association endorsement from its inception, Natural Products Scandinavia’s two day line-up attracted many of the Nordic region’s key health stores, pharmacy chains, wholesalers and distributors; including Sunkost, Hälsa för Alla, Life, Nature, Hälsokraft, Helsam, Validus Engros, and Frejborg Distribution. 52 % of exhibitors have demonstrated their continued support for the new show by booking stand space for next year when Natural Products Scandinavia returns to Malmömässan, Malmö, in October 2013.
Notable highlights of the show included sessions by EuroMonitor; UK retail guru Alf Dunbar; Turid Baker (director of BRN – the Norwegian association of food supplement suppliers); EAS director Simon Pettman; and Amarjit Sahota, president of Organic Monitor. Always a popular speaker at Diversified UK’s Natural & Organic Products Europe event in London, Mr Sahota’s Keynote highlighted the trends and developments for natural and organic cosmetics in the European and Nordic market, and outlined the business openings in the current economic climate. Another show feature that generated a wealth of visitor interest was Natural Products Scandinavia’s New Product Showcase. With many launches timed specifically to coincide with the event, attending buyers were able to enjoy an exclusive preview of exciting new product developments, plus vote for their favourites throughout the day on Sunday 14 October 2012.
The winners of Natural Products Scandinavia’s prestigious New Product Showcase Innovation Awards 2012 are as follows:
Best Health Food Product: Bounce Natural Energy Balls, Bounce Almond Protein Hit Balls
Best Natural Beauty Product: Winner – Biofood AB, Dr Organic Moroccan Argan Oil Hair Treatment Serum
Best Health & Nutrition Product: Good Night Snoring, Good Night Anti Snoring Ring
Best Eco & Sustainable Product: Bodywise (UK) Ltd/Natracare, Natracare Ultra Pads
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